Job Description
Director Market Development
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Requisition ID: R-01191463
When you’re part of the team at Thermo Fisher Scientific, you’ll do important work, like helping customers in finding cures for cancer, protecting the environment or making sure our food is safe. Your work will have real-world impact, and you’ll be supported in achieving your career goals.
How will you make an impact?
The Director Market Development CE is responsible for conceptualizing and implementing marketing strategy and achieving marketing targets for the division. The successful candidate will be an inspiring leader in life sciences and digital marketing, and with the proven ability to drive innovation within organizations.
Key Responsibilities
- Serves as the marketing lead for the BU, providing support in the area of marketing strategy and management
- Develops with business and regional teams the annual and 5-year marketing plan and the strategies, tactics and resources vital to achieve system and goals
- Provides leadership and/or supports the design, development, and implementation of new products
- Oversees and provides direction to market and competitor analysis conducted for CE
- Increases return on investment on marketing campaigns through consistent “standard process” operating mechanisms and utilization (and continued improvement) of division-wide marketing gate approval process and reporting function that can track, measure and analyze performance
- Creates/implements a strategy that increases brand equity for major brands
- Ensures continued focus on productivity. Increasing efficacy, efficiency while reducing costs of marketing tactics and programs
- Coordinates marketing efforts of distributors with strategic plans and objective
- Provides marketing skills and expertise to the company by building, developing and leading a marketing team capable of carrying out the necessary marketing strategies and tactics
- Participates fully in professional societies and activities related to the Life Science industries in general and the marketing profession in particular
- Provides matrix leadership and co-ordination of the regional and business market development teams across the globe
Customer & Market Knowledge:
- Brings the customer and our impact on them deeply into the organization. Understands genetic analysis research and clinical workflows of various customer segments. Leverages diverse global experience across various partners (researchers, academic leaders with vision, and clinicians) to bring relevant solutions to the market
- Ability to understands the value of Sanger Sequencing and fragment analysis for research, biotech/pharma, and clinical market needs. Has basic knowledge of CE, qPCR, Microarray, NGS platforms and corresponding applications in disease areas such as Infectious Disease and Oncology
- Some knowledge of CE and sequencing market - a understanding of customer segments (Research institutions, academic labs, Pharma/Biotech, service providers, reference labs, hospitals), competitive landscape, reimbursement and global market trends
- Understanding of global markets and outstanding differences in life sciences customers in emerging markets vs. mature, regions such as Greater China vs. NA vs. EMEA, etc.
Execution Mindset:
- Strong execution - demonstrated success working in a global, matrixed-environment; ability to overcome organizational inertia and create desired outcomes
- Track record of effectively driving organizational transformation through change initiatives. Experienced in setting efficient operating mechanisms and achieving KPIs
Leadership Behavior:
- Is champion for the business. Demonstrates - a willingness to act, think creatively; influence others without direct authority; take calculated risks, learn from set-backs and repeat
- Able to build, retain and develop teams, including self. Well- developed self-awareness, resilience, persistence, courage, passion and humility. Recruiter/retainer/developer of talent in own team and for the wider business. Passionate about continuous learning and development
Critical Thinking:
- Exceptional skills in critical thinking including observation, analysis, inference, clear articulation of the problem/opportunities and problem-solving skills. Ability to investigate on the topic/issue and ask the right questions to lead the team to the right solution/conclusion in an efficient and effective manner.
- Ability to drive multi-year product strategy and roadmap, including life cycle management, technology/innovation development, regulatory approval staging and product development capabilities expansion
Drives Growth:
- Relentlessly prioritizes to optimize portfolio and focus resources to grow
- Exceptional business and commercial skill with ability to deliver results through customer-centric innovation, global commercial strategy (including channel management), and an engaged and empowered organization. Able to efficiently source and select opportunities and build strategic relationships
- Demonstrates “co-ownership” of revenue targets with the commercial team. Builds useful measurement to resolve return (both qualitative & quantitative and the right mix of action/outcome)
- Constantly striving to improve business outcomes - revenue, profit, productivity, market share
How will you get here:
Education
- Bachelor’s degree required and advanced degree in Science or Business preferred
Experience
- 15 + years of experience and a proven track record of accomplishments in a Life Science company.
- Must work effectively with scientists, clinicians, executives and leaders and staff of affiliated institutions and enterprises.
- Must have strong interpersonal skills, maturity and good judgment and be capable of communicating with a diverse range of individuals.
- Broad functional experience in areas of strategic planning and marketing, business and market development, market research and planning and promotions/advertising.
Our Mission is to enable our customers to make the world healthier, cleaner and safer. Watch as our colleagues explain 5 reasons to work with us. A one team of 100,000+ colleagues, we share a common set of values - Integrity, Intensity, Innovation and Involvement - working together to accelerate research, solve complex scientific challenges, drive technological innovation and support patients in need. #StartYourStory at Thermo Fisher Scientific, where diverse experiences, backgrounds and perspectives are valued. Apply today! http://jobs.thermofisher.com
Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.
Compensation and Benefits
The salary range estimated for this position based in California is $175,000.00-$233,000.00.This position may also be eligible to receive a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on, which includes:
A choice of national medical and dental plans, and a national vision plan, including health incentive programs
Employee assistance and family support programs, including commuter benefits and tuition reimbursement
At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policy
Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan
Employees’ Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount
For more information on our benefits, please visit: https://jobs.thermofisher.com/global/en/total-rewards
